Lync Logistics

Lync Logistics

Shipping freight isn’t simple. But we make it simpler.

From Truck to Table: Exploring the Journey of Food Freight Brokerage

Ever wonder how that perfectly ripe avocado or that tender, juicy steak ends up on your plate? And no, I’m not referring to whoever does the grocery shopping. There are lots of ways to break it down, but no matter what, we have food freight brokers to thank.

Freight Brokers: The Matchmakers of Food Transport

Freight brokers are the matchmakers of the logistics world, and just like how you don’t want to end up on a bad date because your matchmaker didn’t set you up with the person and in the wrong location, you don’t want wilted lettuce or ice cream that’s been thawed and refrozen five times. Food freight brokers have to juggle speed, temperature control, and FDA regulations to ensure that your food stays not only fresh, but also safe. No pressure, right?

Keeping It Cool (Literally)

So, how do these brokers ensure your ice cream doesn’t turn into a milkshake before it hits the store? Enter refrigerated trucks, or as the cool kids call them, reefers. Thanks to inventor Fredrick McKinley Jones, refrigerated trucks entered the market in the 1930s, making food transport much easier. Now, freight brokers work to find trucks with the necessary temperature settings, that are in the right location, and can deliver the goods on time. Freight brokers also track the load and communicate with the driver so they can be ready to assist should any issue arise that could comprise the food. 

Playing by the Rules

Transporting food isn’t just about getting from point A to point B. There are a ton of rules to follow to make sure everything stays safe and delicious. Freight brokers are the pros who know all these rules like the back of their hand. They handle all the paperwork and ensure carriers follow food safety standards, like those laid out in the Food Safety Modernization Act (FSMA).

The Future is Fresh (and Techy)

As our appetites grow for fresh, high-quality food, the freight brokerage world is stepping up its game. With gadgets like the Internet of Things (IoT) and blockchain (think of it as a digital ledger), brokers can monitor and track food shipments like never before. Imagine knowing exactly where your avocado has been and its temperature journey. Talk about peace of mind!

Do You Have Food to Move?

So, next time you’re enjoying that crisp salad or sipping on fresh juice, give a little nod to the food freight brokers making it all possible. They’re the behind-the-scenes wizards ensuring your food is fresh, safe, and delicious from farm to table. And if you’ve got those fresh salad ingredients that need to get to your favorite restaurants, reach out to a LYNC broker right now!